Sponsorship | Overview

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Our sponsorship lawyers provide specialist advice on sponsorship, endorsement and merchandising matters to clients in all sectors of the media and entertainment industries including sport, music, fashion and the arts. We have a genuine interest in the sponsorship industry and this, combined with our legal skills and commercial know-how, enables us to provide our clients with the best possible advice.

We act for both sponsors and rights owners (such as events and teams) and advise clients on issues arising from sales promotions, advertising and marketing issues. We have also developed specialist expertise in advising on the grant and exploitation of sponsorship rights and benefits across mobile and other new media platforms.

We offer advice in the following areas:

• Sponsorship across "traditional" and digital media platforms
• Endorsement
• Merchandising
• Licensing arrangements
• Sales promotions and marketing issues
• Compliance matters (e.g. with ICSTIS, ASA, OFCOM codes).

What the Directories Say About Us

"Their turnaround speed and ability to reduce long-winded conversations to simple, workable advice are fantastic." Chambers and Partners, 2011

“The firm is active in sponsorship and franchising for media and entertainment clients, who appreciate the ‘first-class service’ it provides.” The Legal 500, 2010

Register for our Sports and Sponsorship eBulletin to keep up-to-date with industry and legal news. For full details of our work, download our Sponsorship Brochure.

For further information please contact Bob Mitchell, Head of Sponsorship.