Harbottle & Lewis has advised David Beckham on his strategic partnership with Authentic Brands Group (ABG), the owner of a portfolio of global media, entertainment and lifestyle brands, as part of which ABG will co-own and manage David Beckham’s global brand and business. In connection with the partnership, David Beckham has also become a shareholder in ABG.

The deal marks a milestone in the growth of the David Beckham brand, and also in Harbottle & Lewis’ long standing relationship with David Beckham.

The transaction was a firm-wide effort, with the Harbottle & Lewis team being led by corporate partner Rhys Llewellyn, assisted by senior associate Ed Lane, associate Jake Jacobson and trainee solicitor Matteo Del Maestro, and support provided by intellectual property partner Shireen Peermohamed and associates Timothy Watkins and Matthew Hiscox, media and entertainment senior associate Sam Purkiss, employment partner Yvonne Gallagher and real estate partner Melanie Benson.